Genesis<\/a>, the luxury wing of Hyundai Motor Group, pulled back the curtain on the all-new GV90 and GV90 Neolun at an event on Wednesday evening in San Francisco. The full-size SUV will serve as the brand\u2019s flagship, riding on a bespoke variation of HMG\u2019s EV platform with the company\u2019s largest-capacity battery to date and a dramatic set of coach doors that open wide onto a cabin that transforms into a lounge when parked.<\/p>\n Genesis\u2019 new flagship arrives in two configurations: the GV90 has familiar, front-hinged rear doors, but the star of the show is the GV90 Neolun, with its Neolun Arch Gate coach doors \u2014 rear-hinged doors on both sides that swing backward, opening onto a large, pillarless portal into the cabin.<\/p>\n Coach doors aren\u2019t new \u2014 they\u2019re a hallmark of Rolls-Royce<\/a>, and have shown up on quirky utility vehicles of all shapes<\/a>, sizes and prices \u2014 but they\u2019ve always meant structural compromises: either a B-pillar sits in the middle of the opening, or the doors overlap to make up for the missing pillar, meaning you usually can\u2019t open the back doors without popping the fronts first.<\/p>\n Hyundai says the Neolun Arch Gate is the world\u2019s first coach-door setup with independently opening doors and no center pillar, so owners get a large, unfettered opening without having to shuffle doors in the wrong order. Neolun also features motorized swiveling front bucket seats that rotate 180 degrees to face into the cabin, turning the interior into a lounge-like, face-to-face space for socializing or business while parked or charging, activated by a button on the door trim.<\/p>\n The hidden-B-pillar trick is made possible in part by the GV90\u2019s Electric Mobility Prime platform \u2014 presumably a bespoke variation of HMG\u2019s Electric Global Modular Platform<\/a> \u2014 structural frame beneath the cabin floor that protects the battery and provides chassis rigidity, reducing the load on the body pillars. The hoop around the door aperture is also reinforced with a hidden roll-cage structure that is 1.5 times thicker than the conventional body structure, retaining crashworthiness and rollover safety.<\/p>\n With a stiff platform on which to work, Genesis also developed a new dual-motion hinge mechanism for the rear doors: it first slides the door slightly outward, then rotates it open, allowing the doors to operate independently of the fronts and giving rear-seat passengers more room to get in and out.<\/p>\n GV90 models come with a massive 123.5-kWh high-voltage battery, the largest pack of any HMG EV yet. (For comparison, the Kia EV9<\/a> packs 99.8 kWh, and the Hyundai Ioniq 9<\/a> packs 110.3 kWh.) Genesis\u2019 internal estimates put the range at around 310 miles in the lighter, 7-seat, standard-door configuration. For longer trips, a 350-kW fast charger can take the SUV from 10% to 80% in around 22 minutes. Presumably, the GV90 will continue HMG\u2019s trend of native NACS ports<\/a> for North American EVs; CNET has reached out to the automaker for comment.<\/p>\n The dual-motor AWD system is rated at a combined 657 horsepower and 590 lb-ft of torque, making it also the most powerful EV in HMG\u2019s catalog (edging out the 641 hp Ioniq 5 N hot hatchback<\/a>). Dual E-LSDs give each axle its own electronic limited-slip differential, granting independent control over left-to-right power delivery in corners, on uneven roads or in wheel-slip situations like snow or rain.\u00a0<\/p>\n An available multi-chamber air suspension adapts firmness and ride height to conditions. At the same time, Active Rear Wheel Steering \u2014 one of my favorite tech-tree upgrades for long-wheelbase vehicles \u2014 helps low-speed maneuverability and high-speed stability. While EVs typically lean on regen over friction brakes, Genesis fitted the GV90 with large-diameter discs and 4-piston monobloc calipers, I reckon at least partly because they look cool.<\/p>\n The GV90 is the first HMG vehicle to ditch the start button \u2014 a convenience trend I\u2019m still not fully on board with. Grab the door handle and the car wakes up automatically; the brake pedal turns it on, and the driver selects gears via a motorized steering-column shifter.<\/p>\n At the center of the dash sits the GV90\u2019s OLED Cinematic Display, a 23.6-inch screen serving as the instrument cluster, navigation and media display, running the Android Automotive OS overlaid with Genesis\u2019 Pleo Connect software, theme and app store. You can control it via touch, the physical Crystal Sphere Controller on the center console or Genesis\u2019 generative AI agent, Gleo AI. When parked, the screen can slide up and out of the dash an additional 3.5 inches (90mm), growing to 24.6 inches with a better aspect ratio and 1.7 times more real estate for multimedia, like watching a movie while charging. (Well, 22 minutes of one, anyway.)\u00a0<\/p>\n In place of a discrete instrument cluster, a 25-inch (virtual) head-up display projects speed, nav and driver-assistance info onto the windshield. Audio comes via a Bang & Olufsen Premier 3D system with 25 speakers, including motorized Acoustic Lens Technology tweeters at both ends of the dash, and 7.1.4-channel Dolby Atmos with a Virtual Venue mode that recreates the acoustics of venues like Boston Symphony Hall and Wembley Stadium \u2014 a possible answer to Volvo and Bowers & Wilkins\u2019 Abbey Road Studio<\/a> mode in the EX90<\/a>.<\/p>\n Highlighting the EV\u2019s drive assistance suite, Remote Smart Parking Assist 3 handles automatic parking and exiting with a single touch, while Memory Reversing Assist remembers the vehicle\u2019s forward path to automatically steer when backing out of narrow alleys or parking spaces.<\/p>\n The SUV measures 208.1 inches bumper-to-bumper on a 127.8-inch wheelbase \u2014 about 9 inches longer (+4.6in WB) than the Ioniq 9, but 16.2 inches shorter (-8.4in WB) than the gargantuan Cadillac Escalade IQ<\/a>, perhaps its largest luxury electric competitor. The exterior is admirable for its commitment to a concept-car-level of minimalism: a clamshell hood keeps panel lines to a minimum, and \u201cWing Face\u201d headlamps stretch around the nose, broken only by the wheel arches, hiding a Micro Lens Array of LEDs in a slim signature. (Normally, vehicles with such slim, light signatures hide the real headlights in pods lower on the bumper \u2014 not so here.)<\/p>\n It\u2019s good that the cabin can double as a living room, because this thing will cost as much as a house. Genesis hasn\u2019t detailed pricing, but given the hardware \u2014 especially that battery \u2014 and the targeted competition, expect a start north of $100,000, climbing to $150,000 for the GV90 Neolun.<\/p>\n That\u2019s aspirational pricing for Genesis, but the ultra-exclusive GV90 Neolun First Edition, also unveiled on Wednesday night, will likely command Mercedes-Maybach money<\/a>. This Executive Suite four-seat version of the Neolun gets two-tone paint, body-color 24-inch forged wheels, wool-cashmere interior garnishes and \u201cFirst Edition-exclusive\u201d logo engraving on the Crystal Sphere Controller, headrests and doorsteps. Neat, but too rich for my blood.<\/p>\nNeolun Arch Gate coach doors<\/strong><\/h2>\n
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HMG\u2019s biggest battery yet<\/strong><\/h2>\n
A big screen that gets even bigger<\/strong><\/h2>\n
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Minimalist exterior, maximalist price<\/strong><\/h2>\n
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